Client Journey Map: A Client Journey Map is a visual representation that outlines the steps and experiences a customer goes through when interacting with a business, from initial awareness to post-purchase engagement. It highlights touchpoints, emotions, and pain points, helping businesses understand customer needs and identify opportunities to enhance the overall experience. This map serves as a strategic tool for improving customer satisfaction and loyalty.
Tags: client journey diagram, client touchpoints, customer experience map, service design process, UX journey visual